Task 4

P4: describe employment opportunities and job roles in the media sector [IE]
M4: explain employment opportunities and job roles in the media sector with reference to detailed illustrative examples
D4: comprehensively explain employment opportunities and job roles in the media sector with reference to elucidated examples
P5: prepare personal career development material using basic formal language. [RL]
M5: prepare carefully produced personal career development material using generally correct formal language.
D5: prepare personal career development material to a quality that reflects nearprofessional standards, consistently using correct formal language.


Research employment opportunities and job roles in the media sector, and produce tools to help you when applying for a job in the sector

Task 4.1

Research and explore Media job opportunities. You will probably be aiming to undertake a creative media job role at the end of your qualification. Therefore you will need to hunt for a job that is right for you. You need to consider:

  • your ideal job, role and profile
  • areas of interest/expertise that you would like to get or be part of in the media industry
  • skills required
  • qualifications that may be required for your chosen area of expertise
  • working environment
  • contracts and pay being offered – e.g. fixed term, freelance, permanent, short-term, sub-contracted, stability or flexibility, etc.

You should also consider where you can look for jobs and how you will go about applying for them. The following tasks will allow you to undertake skills analysis and portfolio building, but before you do that you need to know where to look for work. Use some of the following to hunt for jobs you are interested in:

  • company websites
  • local papers
  • national press
  • trade publications.


Task 4.2

Identify the skills you currently possess and those you need to develop in line with your chosen job/role (match to job profile) and conduct a skills audit. Working in the creative media sector is all about skills acquisition and maintenance. Potential employers will want to know what skills you have and how you can contribute to their company. You will need to conduct a skills analysis and identify your strengths and weaknesses. Once you have done this, create an action plan outlining how you plan to obtain or strengthen any skills you lack. You will need to focus on these skill areas:

  • interpersonal skills
  • communication skills
  • technical skills
  • research skills
  • team working skills
  • leadership skills.


Task 4.3

Map out a clear route that you intent take to get to your desired job/role. Here are some of the forms your own personal development materials and activities could take:

  • Prepare a Media CV and a cover letter that you would ideally send to prospective employers
  • Begin to prepare a showreel/portfolio of your work (the showreel could continue until the end of the course)
  • interview practice
  • letters of application
  • research before applying for jobs.

Pick two of these and begin working on them. For example, you could start to compile a targeted CV relevant to your chosen creative media sector or you could practise writing letters of application, using formal language and the correct pitch and tone for your prospective employer. This work can be built into a portfolio that you can submit as evidence for Grading Criteria 5.

All tasks apart from the showreel must be Completed by the month of July in Year 12. You may present your findings in the form of a video or audio clip/insert for a magazine type show.



  • All research notes.
  • Skills audit
  • Finished CV, Showreel and cover letters.


Utilise the following link as a resource to help complete this task:

All students considering going to University must look at the following.

UCAS have created a new open days search tool, designed to make the process of finding out ‘when and where to visit’ both quicker and easier for applicants. All you need to do is find the name of the university or college you are interested in and click select for more information.


BOA Digital – https://boadigital.wordpress.com/broadcast-careers/

BECTU – https://www.bectu.org.uk/get-involved/young-members – BECTU’s Young Members Forum

Creative Skillset – http://www.skillset.org/

Creative Choices – http://bit.ly/QmkoG1

Guardian Careers – http://careers.theguardian.com/

‘If you think you can or if you think you can’t, either way you are right’

– Henry Ford

If you truly believe in yourself and your ability, and do not second guess what you can achieve, then ‘YES YOU CAN’ reach your desired goal.

Start to plan your progression route in more detail. If you are going onto higher education then visit prospective universities and ask lots of questions, have a short list of about five and a draft personal statement in a word document when you return. If you are planning to go straight into industry, continue to research employment opportunities that are out there and carry out another skills audit to see what you need to develop over the next year in order to be the right candidate. Also continue to look for opportunities to develop you media skills over the break. Network, network, network and continue to build that portfolio, CV and showreel.

Someone once said to me, ‘if anything is going to be, it is down to me’. Take charge and full control of your destiny and your learning, never take anything for granted. We have one life to live, let’s make the most of it and always be grateful of what we have.

Progression Progression